About SNOOZ Editorial

SNOOZ Editorial is the team behind every article on SNOOZ Week — the educational content that helps over 500,000 SNOOZ customers, prospective buyers, and curious sleepers understand how sound, sleep, and our products actually work.

Who we are

SNOOZ is the sleep technology company that pioneered the acoustic fan white noise machine. Since 2017, our team has been designing, engineering, and refining sound machines that use a real fan inside a sealed enclosure — producing continuous, non-looping sound that helps people sleep deeper than digital alternatives can.

Our editorial team draws on three sources of expertise:

Engineering and acoustics. Every SNOOZ product is built around real acoustic science — fan tuning, enclosure design, and the psychoacoustics of how the brain processes continuous sound during sleep. Our content reflects what our engineering team has learned across nearly a decade of building, testing, and refining sound machines.

Customer experience. SNOOZ has helped more than 500,000 light sleepers turn into deep sleepers. The questions we cover in our articles come directly from what those customers ask us — through support conversations, product reviews, and the SNOOZ app community.

Sleep science. SNOOZ is a member of the National Sleep Foundation's Sleep Tech Network, which keeps our content grounded in current sleep research rather than marketing claims. We cite peer-reviewed studies, organizations like the American Academy of Pediatrics, and credentialed sleep specialists when discussing health-related topics.

Our editorial standards

Every article on SNOOZ Week is:

• Researched against current sources — peer-reviewed studies, recognized sleep organizations (National Sleep Foundation, American Academy of Pediatrics, NIH), and credentialed specialists
• Reviewed for accuracy by SNOOZ team members with relevant expertise before publication
• Updated periodically with refreshed dates when new research or product information becomes available
• Transparent about uncertainty — we don't make claims the research doesn't support, and we cite sources for specific facts

For articles covering health-adjacent topics — infant sleep safety, tinnitus management, sleep disorders — we work to incorporate review from credentialed medical or audiology professionals where possible. When an article has been reviewed by a specific expert, their name and credentials appear at the top of the post.

How to reach us

Have feedback on an article, a correction to suggest, or a topic you'd like us to cover? Reach out through our Contact page.